Our Leaders
Lewis Mushaka
Cold Acquisition
Lewis is an ambitious and driven sales leader with several years of experience in lead generation and closing deals ranging from $10,000 to $150,000. As the Co-Founder and CEO of ScalingSuccess, Lewis is responsible for the company’s strategic vision and decision-making, ensuring it operates with a results-driven approach. He leads the sales team, overseeing cold acquisition strategies and managing key client relationships. His efforts have been instrumental in building robust sales systems tailored to startups, SMBs, and SMEs, driving significant revenue growth and optimising sales processes.
With deep experience in SaaS, software companies, and lead generation businesses, Lewis has a proven track record of helping firms identify and seize new opportunities for growth. Known for his ambition and relentless drive, he demands the best from his team, always focusing on delivering exceptional results for clients.
A passionate advocate for helping businesses articulate their value propositions, Lewis thrives on assisting companies in connecting with their target audience. His leadership is rooted in his philosophy: "You can call me the Jeff Bezos of sales—always put the customer first." This client-first mentality has allowed ScalingSuccess to consistently deliver outcomes that exceed expectations, solidifying Lewis's reputation as a leader in the sales and business development space.
Benjamin Houghton
Cold Acquisition
Benjamin Houghton is the Founder and Managing Director of ScalingSuccess, where he oversees the company’s legal compliance, financial strategy, and operational framework. As the driving force behind the company’s success, Benjamin ensures that all aspects of ScalingSuccess’s operations are managed efficiently, maintaining accountability and excellence across the organisation.
In his role as sales team manager, Benjamin leads a high-performing group of appointment setters and closers, setting clear KPIs and ensuring the team consistently achieves and exceeds targets. By aligning the sales team with ScalingSuccess’s strategic objectives, he fosters a results-driven culture that delivers measurable value to clients.
Currently pursuing a degree in Mathematics and Economics at the University of Nottingham, Benjamin applies his analytical expertise to optimise workflows and drive data-informed decision-making within the company. Beyond his professional responsibilities, he has demonstrated exceptional leadership and planning through his charity work, raising over £7,000 for various causes. This includes organising large-scale events, such as a charity football match, where he managed extensive budgeting, logistics, and stakeholder coordination to deliver impactful results.
Benjamin’s ability to balance strategic leadership with operational excellence makes him an integral part of ScalingSuccess and a cornerstone of its ongoing growth.
Ahmed Karim
AI Automation and Solutions
Ahmed leads the AI Department at ScalingSuccess with a visionary approach, combining a profound passion for artificial intelligence with a commitment to transformative innovation. As Chief Technology Officer and Co-Founder, he is responsible for designing and implementing cutting-edge AI solutions that drive efficiency and deliver measurable results. Ahmed’s work ensures ScalingSuccess remains at the forefront of AI-driven business transformation, seamlessly automating vital functions to enhance operations, reduce costs, and fuel sustainable growth.
In his role, Ahmed collaborates closely with the leadership team to align AI strategies with the company’s broader objectives. His ability to turn sophisticated technology into impactful, real-world applications is integral to ScalingSuccess’s mission of delivering exceptional value to clients. Ahmed’s expertise in machine learning, data analytics, and automation enables the organisation to offer tailored solutions that address complex challenges while ensuring scalability and resilience in an ever-evolving marketplace.
Renowned for his forward-thinking mindset and technical excellence, Ahmed’s contributions not only empower clients to thrive but also solidify ScalingSuccess as a leader in AI-driven innovation. By bridging the gap between advanced technology and practical business needs, Ahmed continues to push the boundaries of what AI can achieve in today’s competitive environment.
Abdulaziz Uwais
Inbound Lead Generation
Abdulaziz is a dynamic and results-oriented sales strategist with extensive experience in lead generation and driving high-impact advertising campaigns. As Chief Marketing Officer and Co-Founder of ScalingSuccess, Abdulaziz leads the company’s inbound marketing initiatives, specialising in LinkedIn Ads and Google Ads strategies to attract high-quality B2B leads. His innovative approach focuses on targeting decision-makers and leveraging data-driven insights to maximise ad performance and return on investment, ensuring clients achieve measurable success in competitive markets.
In his role, Abdulaziz collaborates with the leadership team to align inbound strategies with the company’s growth objectives while managing the Inbound Marketing Department. He works closely with his team, including Yassin, to ensure every campaign delivers exceptional results, fostering client relationships built on trust and performance. His efforts have been pivotal in helping ScalingSuccess’s clients achieve a 10-20% boost in lead generation efficiency, cementing the company’s reputation for excellence in growth marketing.
With a strong background in business consulting and digital advertising, Abdulaziz is committed to helping mid-sized and large businesses streamline their growth initiatives and establish lasting brand authority. Known for his meticulous attention to detail and relentless pursuit of excellence, he continues to drive meaningful outcomes that exceed client expectations. His guiding philosophy—“Success is in the strategy”—inspires his team to develop innovative solutions that solidify ScalingSuccess as a leader in inbound marketing and sales.
Yassin Ehab
Inbound Lead Generation
Yassin is a talented and forward-thinking sales strategist with expertise in generating inbound leads through LinkedIn and Google Ads. As an Inbound Marketing Specialist at ScalingSuccess, Yassin works closely with Abdulaziz, the Chief Marketing Officer, to design and execute advertising campaigns that attract premium B2B leads and enhance brand authority. His focus on leveraging data-driven strategies ensures campaigns reach the right audiences, delivering optimised engagement and strong returns on investment.
With a solid foundation in business consulting and digital marketing, Yassin is dedicated to helping mid-sized and enterprise businesses accelerate their growth. His analytical mindset and commitment to excellence have been instrumental in improving client lead generation efforts, contributing to ScalingSuccess’s reputation for delivering impactful solutions. By partnering with Abdulaziz and the broader team, Yassin plays a key role in advancing ScalingSuccess’s mission to provide innovative and results-driven marketing strategies.